How to use Pinterest SEO to get more traffic

How’s your Pinterest SEO game? Are you using Pinterest keywords to make sure you show up in the Pinterest search results?

This is the biggest mistake I see new pinners making… NOT putting any effort into their Pinterest SEO.

You might be wondering, “what the heck is Pinterest SEO?” Well… SEO stands for Search Engine Optimization.

You see, Pinterest is NOT a social network. Meaning that you do not need to put your time and energy into growing your followers when you’re just starting out. In fact, you can get tons of traffic from Pinterest without having a ton of followers.

How? By showing up when someone searches for what you have to offer on Pinterest. You can get your pins seen by YOUR ideal customers by using popular keywords in your pin descriptions, along with a couple other key places.

Pinterest is a search engine. They say about 83% of pinners are using the search feature every day to find the things they’re looking for.

If this is true, then you can get your pins seen by thousands of pinners just by showing up in the search results… without having a huge following of your own.

So, do you know if you’re showing up for your target keywords on Pinterest? Do you even know what people are searching for within your topic?

Keyword research on Pinterest is so important! If you’re not doing this right then you could be leaving tons of traffic on the table.

I really encourage you to take some time to research popular Pinterest keywords. Today, I’m going to show you how you can easily find the perfect keywords that will skyrocket your pins to the top of the search…

You can get started by using the Trends tool on Pinterest to see what is the most search for phrases under your topic. Head here to check it out!

Pinterest SEO keyword placement:

1. Your Profile Name and Bio

Adding popular search terms in your profile name on Pinterest will help pinners (and the Pinterest algorithm) understand what type of content you pin. It will also help your profile show up when people are searching for accounts with these topics.

2. Your Board Names

This is very important! You want to name your boards with keywords so Pinterest can understand what the board is about. Use the board description to add supporting keywords that will be included in your pins titles and descriptions. Here is an example: Name your board Digital Planners, not Plan Your Day!

3. Your Pin Title and Description

Pinterest can read your pin image, title, and description to figure out what your pin is about and who to show it to. This is where you want to add your main keyword along with your supporting keywords. Use your main keyword in the pin title and add 3-5 supporting keywords in the description of your pin. You want to naturally weave them into sentences that make sense for your reader.

There is a great keyword tool finder I use called Pin Inspector. It makes this whole process much faster. Click here to check it out.

Want to learn how to do keyword research and how to find popular keywords that will skyrocket your results from Pinterest? Enroll in my Pinterest SEO Crash Course today for only $9 and start getting more traffic and sales from Pinterest!

Want More Personalized Help?

If you’re still feeling stuck and want to make sure you’re targeting the right keywords and doing everything you can to get more traffic from Pinterest, book your custom Pinterest audit.

Wouldn’t it be great to have a Pinterest expert take a deep dive into your Pinterest account SEO, setup, and strategy? 

The PowerUp Pinterest Audit is a great way to get the help of a Pinterest expert so you can feel confident that you’re not wasting your time on the wrong things.

I have limited spots available for a tiny investment of $125!

Look at what other people are saying about their PowerUp Pinterest Audit:

“The way you taught me the keywords makes so much more sense than anyone else I’ve watched (I’ve watched a few!) but none are as clear as you. I am so happy – I feel like the cat that got the cream! hehe I feel much more confident now about the keyword concept and feel like I at least know what they are now! #massivewin Thank you!” – Penelope E.

“Kyla’s PowerUp Pinterest review was fantastic, she took her time and gave me actionable tips to grow my Pinterest account. With all the tips I got through her video walk-through I’m positive my account will grow! Which means more views to my website and more sales! I absolutely recommend this to anyone who wants to grow their Pinterest account, plus you can’t beat the price.” – Jennifer Lackey from instantbossclub.com

Book Your Pinterest Audit Now!